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The supplier is launching a collection with an innovative spray.
May 14, 2013
By: Jamie Matusow
Editor-in-Chief
MWV is launching its new Melodie Spray Collection at Luxe Pack NY, and there is something special about how this pump sprays when the actuator is pressed. The spray is designed to evoke a certain sensation – to ensure the user feels an emotional connection to the brand when using it. How? The supplier will reveal the specifics about its mechanism, and extensive consumer research at the show. More info: Luxe Pack NY Booth No. F3
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